Do you have a wholesale business? If so, then your customers need to know that in the women’s fashion world, jumpsuits are a serious trend that have been around for the past few seasons and they are quickly becoming a closet staple for most women. This means that you should be able to sell large quantities of them with the understanding that they’ll be able to move their stock fairly rapidly. How do you do that exactly? Here are some tips:
Tell Them They’re In-Style Year Round
You can start by pitching your clients that jumpsuits are in style throughout the year. That means that wholesale jumpsuits should be looked at as a hot item that can be sold throughout the year. During the holidays, you can move large quantities of formal jumpsuits that are designed to wear to seasonal parties. In the spring and summer, jumpsuits in lighter fabrics will be the winning item in your stock. Some styles are fairly neutral, too, which means that they are also incredibly versatile and is another selling point.
Explain How to Put Together Outfits
Another major point you can tell your customers is that your wholesale jumpsuits are a versatile wardrobe staple. If your clients can visualize how their customers will want to put together outfits based on the current trends, they’ll be more likely to order a large quantity. It’s important to show them a series of outfits with several elements, such as a jacket, shoes, accessories, and even jewelry.
Give Them Visual Cues
Simply showing your clients the garments that make up an outfit isn’t enough. You’ll also want to give your clients a visual that will get them excited to make a purchase from you. If it’s large account, you might want to consider putting on a fashion show with a few models. If you don’t have the budget, you can make a presentation on your computer, on posters, or even show them past footage from a fashion show. When your clients visualize their customers in the wholesale jumpsuits you’re selling them, that’s when they’ll buy from you.
When it comes to convincing your clients to buy these jumpsuits, you’ll need to give them a chance to visualize their customers in the pieces. By researching their target market thoroughly, you will be able to deliver a presentation that shows them how their customers will enjoy your pieces. You might want to change your approach depending on the account. Not every client will have the same customers. Your presentation needs to show them that you understand their customers. That’s when they’ll buy from you.
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